Three New Books Authored by Cassels Brock Lawyers in 2010

Canadian Forms&Precedents – Municipal Law
By Stanley M. Makuch, Signe Leisk, James Ayres and Nicole Auty, recently published by LexisNexis.

Canadian Forms&Precedents – Municipal Law is a valuable resource for private and public sector practitioners in the municipal law field seeking expert guidance on municipal by-laws, agreements, and other instruments, including regulatory and licensing by-laws, instruments respecting Community Development Corporations and Business Improvement Areas, tax sales and expropriation.This book provides a comprehensive overview for drafting municipal instruments and includes over 40 sample forms and precedents.

Brand Management in Canadian Law, Third Edition
By John McKeown

Brand Management in Canadian Law, Third Edition is an exceptional, easy-to-understand practical guide to the branding process and Canadian laws. The book brings together the legal and non-legal aspects of a wide range of topics ranging from choosing a name to fighting interlopers in cyber space. It is an invaluable tool for both legal and marketing departments.

Canadian Intellectual Property Law and Strategy
By John McKeown

Canadian Intellectual Property Law and Strategy, designed for practitioners outside of Canada, provides a comprehensive overview of Canadian law relating to trademarks, copyright and industrial designs, along with strategic, practice-oriented commentary regarding how such laws can best be used for business advantage. This book provides a unique, strategic, transnational approach to protecting IP rights in Canada for legal practitioners outside Canada. It is a single, unified source for trademark, copyright, and industrial design law in Canada, including detailed analysis of the processes required to obtain and maintain intellectual property protection, with helpful examples drawn from the author’s extensive practice experience.